Strict quality management convinces as added value
The Swiss Chamber of Estate Agents (SMK) continues to expand its market share and thus its market leadership in Switzerland: At its annual general meeting this year, the SMK, as the largest real estate broker network in Switzerland, was again able to report an unbroken growth in membership. As of the end of the business year, more than 120 brokers are members of the SMK for the first time. The members have to fulfill a strict quality management.
The Swiss Chamber of Estate Agents is one of five professional chambers of the Swiss Association of the Real Estate Industry (SVIT), the SVIT five. It unites professional, independent brokers who are convinced of the importance of quality in consulting, of the importance of training and further education in the specialist areas and of fairness in the salary model. Admission to the SMK is subject to strict quality criteria. Only those who meet and recurrently confirm these criteria can become members and receive the SMK quality label.
Strict quality management for brokers
"Our members guarantee their customers quality, competence, trust, transparency and consistently rule out conflicts of interest," says Ruedi Tanner, President of SMK. "In a market where a wide variety of sales intermediaries vie for the favor of sellers, we create orientation with our quality claim as market leader." Over 120 members make SMK clearly the largest real estate broker network in Switzerland. "The continuous increase in membership confirms that the strict quality criteria associated with our label are recognized by Switzerland's leading real estate agents as a clear added value in the market," says Tanner.
The Board of the Swiss Chamber of Estate Agents (SMK) is chaired by Ruedi Tanner (Wirz Tanner Immobilien AG) and is further composed of Dieter Mader (Vice President; Früh Immobilien & Partner AG), Kurt Bosshard (Bosshard Immobilien AG), Christian Häle (Sonnenbau Group), Carlos Garcia (Markstein AG) and Marc Wyss (Immobilien Wyss Schweiz AG).
Broker Convention: Successfully Navigating Change
Following the General Meeting, the SMK invited to the Broker Convention 2022. At this important networking event with renowned speakers, the motto "No Time To Lose - Mission Business Transformation" was the focus with the question: How can changes in the real estate industry lead to new successes? Eva Wannenmacher, life coach, André Lüthi, Chairman of the Board of Directors and co-owner of Globetrotter Group AG, and Roman Timm, CEO of newhome.ch, showed in their presentations ways how to successfully navigate through changes personally and professionally.
According to its own presentation, the SMK has successfully established an important information and exchange platform for real estate marketing with the Real Estate Agents Convention. The large number of participants has also shown the importance of the event this year, as the association says.
Source: www.maklerkammer.ch
