SAQ personal certificate for PR professionals

PR Suisse, the professional association for PR and communications professionals, in collaboration with the Swiss Association for Quality (SAQ), is introducing a personal certification for professionals in the fields of PR and communications.

There is an SAQ personal certificate for PR and communications professionals. (Image: PR Suisse)

The Swiss Public Relations Association (PR Suisse) has been the national professional association of communications and PR professionals since 1953. As the industry association for communications professionals in companies, agencies, organizations and administration, PR Suisse today has around 1,500 members. The association promotes the reputation of the profession and supports the exchange of knowledge and experience between its members. PR Suisse guarantees qualitatively impeccable training and further education and ensures the examination system. This includes issuing the personal certificate "Certified PR and Communication Expert SAQ" as proof of professional activity in the field of PR and communication.

SAQ personal certificate

The "Certified PR and Communication Expert SAQ" certification is aimed at people who are working full-time in the field of public relations/communication at the time of the certification application. It is based on the learning topics and competence requirements of the higher professional examination "Communications Manager with Federal Diploma".

The personal certificate is intended to provide expert status and thus contribute to labor market readiness. It should also serve as a basis for assessment and decision-making for employers and customers. The certification is based on the international standard for personal certification SN EN ISO/IEC 17024 and is carried out under the supervision of the neutral and independent certification organization Swiss Association for Quality (SAQ).

Connection of recognized diplomas

The certificate combines recognized diplomas in PR and communications with professional experience to create a quality standard for the entire industry. It makes theoretical knowledge and practical skills visible, transparent and internationally comparable, says PR Suisse. Recertification ensures that certificate holders continue their education and keep their knowledge up to date. The initial certification costs 290 Swiss francs.

Source: Advertising Week. Further information: PR Suisse

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