Digital Leadership Course: HWZ achieves a coup with TEDx
The New York-based TED organization has granted the HWZ an official TEDx license. Thus, the HWZ will be the first university to anchor TEDx as a fixed module in its EMBA curriculum. The new teaching module will start at the HWZ in February 2020.
With TEDx in the EMBA program, the HZW creates access for digital leaders from all over the world. Under the direction of Sunnie J. Groeneveld and Manuel P. Nappo, the EMBA in Digital Leadership was created. Its module goal is for leaders to not only be able to organize a TEDxHWZ conference as an EMBA class, but also for everyone to learn how to give an inspiring talk thanks to professional speaker coaching.
TED is a non-profit organization dedicated to spreading innovative ideas. At TED conferences, leading thinkers and doers such as Elon Musk, Bill Gates or Jane Goodall are invited as speakers to present their "idea worth spreading" in 18 minutes or less.
The TEDxHWZ module in the EMBA programme will be led by none other than Urs Bucher, co-founder and current moderator of TEDxZurich.
What are the other highlights of the EMBA Digital Leadership?
Another special feature of the EMBA is that the master's thesis, which is written in the second and third semesters, consists of a practice-oriented Innovation Challenge. Specifically, the participating managers develop an idea for a digital product or service that originates from their own company or is based on their own business idea. Through workshops, prototyping hackathons and startup coaching sessions, a business plan, prototype and pitch deck will be developed and pitched to a panel of experts after nine months. The module is led by Samuel Scheer, a tech entrepreneur from Israel and currently a startup coach at the Innovation and Entrepreneurship Lab at ETH Zurich.
Other lecturers include Prof. Dr. Claude Siegenthaler, who is known for setting up the "Entrepreneurial Leadership" course at ETH Zurich's MTEC, Stephanie Züllig, a long-time international executive at Siemens, now an entrepreneur and multiple board member with digital expertise in the IT, engineering, security technology and security services sectors, HSG Prof. Dr. Marcus Schögel, and Daniela Landherr, an executive with global responsibility at Google.
Executive MBA Digital Leadership
The HWZ, led by Sunnie J. Groeneveld and Manuel P. Nappo, have created the EMBA in Digital Leadership. Now, just a few months before the start of the course in February 2020, the two have pulled off a coup: Starting in 2020, the HWZ Hochschule für Wirtschaft Zürich will launch the EMBA Digital Leadership, a unique, three-semester programme for managers who want to deepen their knowledge of digital technologies and new leadership approaches and develop a digital vision for their company. Innovative and attractive elements define a new benchmark for EMBA programmes in Switzerland.
Anyone who wants to successfully lead their company through the digital transformation needs new skills and leadership approaches. This includes a sound understanding of digital technologies, business models and the ability to inspire and empower employees for a digital vision. In the new EMBA Digital Leadership, leaders explore topics such as data-driven decision making, platform economics, intrapreneurship, and learn to operate in innovation ecosystems and collaborate with new stakeholders across industries. In addition to providing a sound understanding of digital technology, the program focuses specifically on the personal development as well as the entrepreneurial and communication skills of the participants.
