Allianz Trade pay: The new service offering for B2B e-commerce
Actively supporting the B2B e-commerce sector in its rapid growth has been an integral part of the strategy of trade credit insurer Allianz Trade for several years. After developing an e-commerce credit insurance offering real-time protection against non-payment risks for B2B marketplaces, buy now pay later (BNPL) providers and e-commerce merchants, and establishing numerous partnerships with e-commerce players and financial institutions, the company is now going one step further: Allianz Trade is launching Allianz Trade pay.
Wide range of proven solutions for e-commerce players
With Allianz Trade pay, the company is introducing a wide range of solutions for all e-commerce players - from credit insurance to instant financing and know your business (KYB) processes. Allianz Trade pay combines new services with existing tools. Firstly, e-commerce credit insurance offers real-time online customer credit, allowing B2B e-merchants to grant their customers payment terms while protecting them from the risk of non-payment.
Secondly, as an instant financing solution for domestic transactions, Allianz Trade's B2B BNPL partners cover the complete BNPL value chain up to instant payment via Allianz Trade's API connection. When a buyer purchases online, the online merchant immediately receives payment for the purchase, while the BNPL provider tracks the buyer's payment. In the event that a buyer is unable to pay, Allianz Trade provides insurance cover to the BNPL partner.
And thirdly, the instant financing solution for multinational companies is part of the existing portfolio. Allianz Trade's proven cross-country and cross-currency instant financing solution for multinational companies works in a similar way to the domestic option, but also involves a financial partner who pays the online retailer for online transactions in real time.
New solutions from Allianz Trade pay
Allianz Trade pay also offers various new solutions such as onboarding buyers. This service is a module for company searches at check-out. It supports online merchants in their KYB process by verifying the buyer's identity using open banking technologies and Allianz Trade's comprehensive database, which contains financial, commercial and strategic information on more than 83 million companies worldwide. Insurance covering fraud risks is also integrated. This service offers online merchants greater security and protects their business from financial loss due to identity theft by fraudsters posing as legitimate businesses. With a simple plugin for businesses using a CMS, all of the solutions described above can be easily set up. Companies simply need to add the plugin to the source code of their B2B e-commerce platform for the solution(s) to go live.
"With Allianz Trade pay, we cover the entire B2B e-commerce value chain, from KYB to payment. We address the needs of the entire ecosystem, from online retailers to BNPL players, banks and marketplaces. Our new solution is aimed at traditional retailers who want to grow their business securely, online marketplace operators who want to strengthen their KYB processes or payment providers who want to offer a new deferred payment option. The strength of Allianz Trade pay lies in our ability to offer complementary services and integrate them seamlessly into payment processes. Allianz Trade pay makes the B2B e-commerce market simpler, more secure, more flexible and more competitive," says François Burtin, Global Head of E-Commerce at Allianz Trade.
"We are convinced that Allianz Trade pay will help the B2B e-commerce market to grow even faster. Trade structures are changing and as the global market leader in trade credit insurance, we want to lead this change in our industry. The possibilities of Allianz Trade pay are limitless. We continue to develop innovative services and solutions, such as live and consolidated views, specific and dynamic dashboards and automatic alerts. B2B e-commerce is constantly growing. With Allianz Trade pay, we offer a solution to actively support the transformation of the trade business in companies," explains Anil Berry, Board Member for Commercial Underwriting, Sales, E-Commerce and Marketing, Allianz Trade.
Source: www.allianz-trade.ch