High-risk: Swiss location factors for multinational companies
Many multinational companies have come to Switzerland because of the country's well-known location qualities, but they see some of these qualities in jeopardy. This is shown by a survey conducted by KPMG together with the IMD World Competitiveness Center, Switzerland Global Enterprise and the Swiss-American Chamber of Commerce among more than 850 multinational companies based in Switzerland.
As one of the world's most important business locations, Switzerland is known not only for its outstanding innovative strength, but also for its research and development activities, its excellent education system, and its flexibility and stability. However, fierce global competition is making it easier than ever for multinational companies to relocate their key value drivers to other countries.
How can Switzerland retain its unique advantage - flexibility combined with stability - to maintain its position as a leading location in today's dynamic economic conditions? Who better to answer this question than senior executives of multinational foreign companies that have chosen Switzerland as the location for their international business? That is why KPMG asked this group of people for their opinion.
The comprehensive survey, conducted by KPMG in collaboration with the Swiss-American Chamber of Commerce, the IMD World Competitiveness Center and the S-GE, highlights the changes that should be made to accommodate new customer behaviors as well as disruptive technologies, regulatory developments and globalization. The results of the study are complemented by two expert opinions that address the economic importance of foreign multinationals in Switzerland and Switzerland's competitiveness compared to other countries.
You can find out more about this KPMG study at this Link